Bilingual Websites (EN + ZH)
Reach both English and Chinese-speaking customers with a fully bilingual website experience.
- ✓Full EN + Simplified Chinese
- ✓Language switcher in nav
- ✓SEO optimised for both languages
- ✓Targets Chinese-Australian market
Connect with Melbourne's 600,000+ Chinese-Speaking Community
Australia is home to one of the world's largest Chinese diaspora communities. In Melbourne alone, over 600,000 residents speak Chinese at home. Yet most Australian business websites only cater to English speakers — leaving an enormous, underserved market on the table.
A bilingual English + Chinese website signals respect and cultural awareness to Chinese-speaking customers, builds trust, and dramatically increases the chance they'll choose you over a competitor with an English-only site. For businesses in real estate, education, food, retail, and professional services, this can be transformational.
Our bilingual websites are built with next-intl, a professional internationalisation framework. English and Chinese content are managed separately in Sanity CMS so your team can update each language independently. Both versions are fully SEO-optimised.
The Chinese-Australian opportunity
Chinese Australians
In Melbourne alone
Higher trust in native language
Prefer local language content
Building for Two Audiences at Once
Content Strategy
We plan the bilingual content structure — considering what differs per audience, not just what needs to be translated.
Translation & Review
We handle or coordinate professional translation. All Chinese content is reviewed by a native speaker — no machine translation.
Development
We build both language versions simultaneously with a language switcher in the nav and separate URLs (/en and /zh) for SEO.
SEO Setup
We configure hreflang tags, Chinese meta titles and descriptions, and submit both sitemaps to Google for indexing.
Bilingual Website FAQs
Ready to Get Started?
Book a free 30-minute discovery call and let's talk about your project. No obligation, no hard sell.
